Marketing Coordinator
Position’s Core Function
The Marketing Coordinator will work closely with the marketing team, supporting efforts across content creation, social media, email marketing, data analysis, market research, and light graphic design. This role will be instrumental in building brand visibility and engagement among SENT's audience.
Location: Remote
Availability: Contract role for 15-20 hours per week
Growth Opportunity: Potential of becoming full time
Reporting to: Marketing Manager
Compensation: Competitive based on experience
Responsibilities
Content Creation: Assist in creating engaging and relevant content for various marketing channels.
Social Media Management: Manage and schedule posts across all social media platforms. Monitor engagement, respond to comments, and identify trends to improve content strategy.
Email Marketing: Support the development and execution of email marketing campaigns, including list segmentation, content creation, and tracking performance metrics.
Data Analysis: Analyze marketing data and prepare reports to track campaign performance and suggest improvements based on insights.
Administrative Support: Provide general administrative support to the marketing team.
Desired Experience & Qualifications
Bachelor’s degree in Marketing, Communications, or a related field (or equivalent work experience)
Strong written and verbal communication skills
Proficiency in digital marketing tools and platforms (e.g., social media management tools, email marketing software)
Basic graphic design skills and familiarity with design software (e.g., Canva, Adobe Creative Suite)
Analytical mindset with the ability to interpret data and provide actionable insights
Highly organized, detail-oriented, and able to manage multiple tasks effectively
A passion for marketing and a willingness to learn and adapt in a fast-paced environment
Key Performance Expectations
Consistently create and schedule high-quality social media posts and content
Develop effective email marketing campaigns with measurable engagement
Provide accurate, data-driven insights from analysis to enhance strategies
Produce visually appealing marketing materials with basic design elements